Linkedin Marketing

Join us for a LinkedIn training course, dedicated to professionals wishing to exploit the full potential of this platform. You’ll explore the secrets of effective marketing, discover the keys to building a strong personal brand and learn strategies for effective networking in a business environment. Through the analysis of practical case studies and the expertise of industry-leading professionals, your presence on LinkedIn will gain a new professional dimension. Don’t miss the opportunity to grow and connect with a global marketplace of opportunities!

Target group

The target group for this training is:

  • Marketing professionals wishing to optimise their activities on LinkedIn.
  • Individuals responsible for building a company’s image on social media.
  • Entrepreneurs looking to strengthen their personal brand (personal branding) on the platform.
  • HR professionals and recruiters looking to make better use of LinkedIn in their recruitment processes.
  • Managers and team leaders seeking to network and establish business relationships more effectively.
  • Those responsible for content creation and copywriting who want to improve their skills in creating compelling publications on LinkedIn.

Training methods

During the training, we will use a blended learning method, combining traditional presentations and lectures with interactive exercises and case study analysis. Participants will also have the opportunity to actively participate in a discussion and Q&A session with a LinkedIn expert.

Training program

 

Benefits of training

  • Gain practical knowledge of optimising your profile and campaign on LinkedIn.

  • Learning strategies for building strong personal branding in a business environment.
  • Learning how to network effectively and establish valuable business relationships.
  • Insight into the latest case studies and analysis of successful activities on the platform.
  • Understanding algorithms and copywriting techniques for better audience engagement.
  • The opportunity to share experiences with experts and other trainees.
  • Develop skills that will contribute to the visibility and effectiveness of your activities on LinkedIn.

Certificate

After the training, participants will receive a certificate of participation, as well as training materials and additional worksheets.